Laura Green Rothermel: The Benchmark of Profound Excellence
“I finally found peace among men; the solidarity to be nothing but what I am; accepting God’s will for my life as the ultimate designer and creator.”
-Laura Green Rothermel.
The black and white reputation of the design designer has equally inspired and puzzled the industry for decades. Equally balanced with a heavy preference for the passion and high creative mind the designer’s struggle became a new lifestyle – Necesse Est – striking a delicate balance between our roots and modernity. LGR’s passion speaks to our culture and the humanities in a way that is nothing short of captivating.
When design designer Laura Green Rothermel met her match Sculptor Chris Rothermel in 2014 a new way of thinking about material culture, manufacturing and architecture was born out of adversity. The romance that began with conversations over coffee is now leading the industry in a new philosophy. Green Rothermel leads a vetted team of architects, engineers and designers to produce one-of-a-kind results in the industry today, motivated by challenges the entrepreneur tackles things with a highly logical and practical approach in spite of her couture sense for fashion and the fine arts.
Today CRLG™ is standing on its own two feet and walking straight into industry as a new product line produced in the US by artisans and craftsmen. The technologies are human dependent, embedded in the days of old and a rather soulful approach to the material world. The materials give the material world as we know it a ‘cold hard stare’ and simply move on as a completely different take on modern culture.
The company’s perspective on where we are today as a people group offers a refreshing countercultural stance. The founders are using as little technology as possible in order to free up time for physical realities and the adventure of life itself. CRLG™ recent successes include working with industry thought leaders to produce a seemingly impossible project as sculpture for one of the world’s leading technology companies located on their new Atlanta, GA campus. The project was completed as a team with complex and compound angles constructed of just over 4 tons of aluminum and CRLG™ Classic Metal Patinas. Team members included Kellen Minor with ai3, Javier Santos with Onyx Creative, Collins Westcott, with Pierre Construction Group, Henry Cantwell, Claudia Haines & Marat Tsablinov with Nelson Worldwide, Bob Godfrey of LaGrange, Anna Knight of LaGrange, Mick Billingsley of LaGrange, Bert Gardner of LaGrange, Bill Stump with Community Bank Shares of LaGrange and countless others who made the project possible.
The products making their debut now are CercaTrova® a handpressed stone made in the ancient tradition of scagliola, CT Stone™ bridging the gap between what is old and new, and CRLG™ Classic Metal Patinas adding depth to surfaces. All three materials are designed to bring artistry to the forefront of American Culture, sort of rebuilding America from the ground up in a modern way. The materials are traditionally applied to our historic architecture replacing one-of-a-kind pieces in need of a little TLC or restoring the buildings to a new standard. In new buildings the materials add a highly desirable layer of patina and mystery to the clean lines as a contrast to the overall project. The company works with trade and industry professionals to support high quality construction materials and impactful results.
CRLG™ produces products out of a Turn of the Century factory made famous in the early 1900’s – Elm City Plant in LaGrange, GA. CRLG™ has teamed up with a highly respected development firm in Atlanta, GA to reimagine the campus and add value to
the local economy. LaGrange, GA stands as one of the most highly desirable locations for manufacturing in the southern US today. It’s rock solid way of life, good old fashioned values and comfortable pace of life are a compelling combination today.
www.crlg.us
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