www.nahimluxury.com

instagram: @nahimluxury

 linkedin – linkedin.com/in/dora-costa-908a1a111

A shining example of woman leadership in the business world is at such a young age, Dora Costa, from Portugal, the brain behind Nahim Luxury, who has been featured on “The 10 Most Empowering Business Women to Follow in 2023″ for her excellent guidance, dedication, and hard work. She is a motivated and incredibly dynamic marketing expert with great expertise in developing strategies and executing marketing domains.

Specialised in management, luxury, brand communication, marketing, and image consulting, Dora is a woman driven by the passion to succeed. She excels in managing vendors for advertising, direct marketing, and research, as well as interacting with all levels of management and functional disciplines both inside and outside the organisation.  She is also able to communicate in different languages. Further, her high and demanding academic life always provided her with the best and most enriching professional experiences, such as at the Portuguese Embassy in Buenos Aires, the European Commission in Brussels, KCD in Paris, and in the world’s largest media and public relations agencies. In academics, Dora holds a Bachelor of Science (BS)  3 master’s degree (MSc) in Marketing, Digital Marketing, Image Consulting and a Master of Business Administration (MBA). She also won an award for her remarkable performance during her MBA at the Universidade de Coimbra,

“Over the course of ten years, living in the world’s most cosmopolitan cities—New York, Buenos Aires, London, Paris, Geneva, Brussels, and Barcelona—has made me a skilled communicator, visionary when it comes to luxury, and elegant when it comes to a striking presence. I combined my previous experiences with my passion for fashion and the sustainability of our planet”, the leading lady stated when asked what inspired her to form this firm.

At the moment, in addition to continuing to be linked to various investment and consultancy projects, her main focus is her online platform: NAHIM LUXURY – www.nahimluxury.com – , where Dora dedicates all her focus and her dreams come true.

For the future, Dora aspires to focus on developing even more her skills and knowledge in order to be able to communicate and make Nahim grow even more.

The Tale of Nahim’s Incorporation

The goal of developing this platform is to give every woman, man, and community member the confidence they need to dream big every day. It is an online marketplace for the luxury fashion industry that allows users to purchase and sell new and used clothing, shoes,  accessories, home decoration, and some technology gadgets.

Nahim is dedicated to providing the most sought-after and genuine goods from the top luxury brands, where dreams come true and the service is first-rate.

For Nahim, brands have to adapt to new consumer demands, which mainly appeal to environmental and social responsibility.

For brands, especially in the luxury market, sustainability is the new luxury.

Assuring Authenticity through Excellence

Nahim’s key goal is to provide all customers with great service and genuine goods in top-notch condition. Our consumers can rely on a solid and knowledgeable team to deliver a premium consumer experience that includes not only purchasing things from well-known designers but also consigning them and sharing the experience with someone who shares their appreciation for them.

Nahim allows customers to sell new, sell used, buy new, buy used, and rent the finest luxury goods.

Nahim´s mission is to be a global luxury fashion platform that connects creators, luxury brands, curators, and consumers, always valuing quality, ownership, and communication.

The firm allows luxury brands to cultivate dreams instead of solving issues, influencing consumer tastes through their offerings and ideologies. It is a marketplace where customers can find offers from multiple luxury brands on one website, with new and semi-new products that portray more practicality, as well as offerings from several sellers, including those who solely operate physical stores in addition to those who already have an online presence.

Getting Over the Obstacles

Nahim is concerned about the future of the planet and strives to promote a viable and open circular sharing economy. Nahim believes that consumers can save money by making wise decisions!

For Nahim, brands have to adapt to evolving consumer demands, which primarily emphasise social and environmental responsibilities.

Sustainability is the new luxury for brands, especially in the luxury sector.

Nahim aims to make a difference by protecting the environment and nature by promoting the 3 R’s: respect, responsibility, and recycling. The textile industry is one of the most polluting and has the biggest environmental effect of any industry. Reduce, Reuse, and Recycle is a series of practises designed to reduce the harm that the textile industry does to the environment. It aims to alter consumer behaviour by encouraging them to reconsider their beliefs and behaviours and to consume less and recycle more. Reducing the amount of waste that is dumped into the environment, purchasing semi-used or used things, and sharing or leasing these same items are all parts of Nahim’s circular economy.

Sharing that same thing involves reevaluating its life cycle, reusing it, and assessing the benefits it can have on both the consumer’s life and the environment. According to research, the luxury segment’s reuse market expands by 12% annually and is expected to increase from 15% to 20% annually over the following five years.

 Work Culture : Nahim’s Key Focus

The most crucial factor is to approach all of Nahim’s components as a single team because they are all working towards the same objective. The most crucial factor is to make everyone feel good about themselves and respected while exchanging ideas. Determine who has the greatest creative talent, and keep inspiring them. When analysing and modifying suggested ideas, exercise extreme caution. Dora focuses on removing people’s fears of errors to encourage innovation in the work environment. The team is encouraged to pursue entrepreneurship, and they are able to create innovation in the work environment. The work environment is stimulating and relaxed.

Distinctive Approach to Leadership

The inspiring woman always tries to make her team feel safe, showing confidence in her product and decisions. She believes in raising questions, accepting advice, giving feedback, rewarding good work, and always being communicative and honest.

Dora leads by example, solves problems swiftly, leads constructively, serves as a competent instructor, and never forgets to invest in her relationships with the team.

A Piece of Advice

As human beings:

• Always believe in ourselves and our abilities;
• Never stop dreaming;
• Never give up on our abilities;
• Being alone and knowing how to surround yourself with the knowledge of others, knowing how to listen, and learning to be humble in order to know how to accept criticism and improve every day;

As a Business:

• A solid strategy and the ability to present a disparity to the market are essential;
• A thorough market analysis might help you find opportunities;
• Therefore, analyse the strengths and weaknesses of each competitor to identify what your startup can do differently to stand out.

At the end Never give up!